End of a beautiful chapter...
Dear Brave Bird
We've SOLD OUT of pants, and I’m taking a moment to reflect. Our journey has been truly remarkable, marked by joy, challenges, and incredible milestones. Here’s a look back at our story from 2022 to 2024:
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April 2022: The Launch
Event: Launched Brave Bird Pants
Description: With a heart full of hope and a mission to help you be a bit braver through life's hard times, I turned a crazy idea into reality.
May 2022: Viral Sensation
Event: Julie Walters' Viral Video
Description: When Julie Walters shared a video in Brave Bird Pants, it struck a chord. The amazing response showed the power of brave pants and the strength of this community.
November 2022: Media Spotlight
Event: Featured on BBC
Description: Sharing our story on the BBC was surreal. It boosted our visibility and reinforced our mission.
February 2023: Sadness and Loss
Event: Podcast Partner Departure
Description: For personal reasons, she had to leave. This was one of the toughest moments on this journey.
April 2024: Expansion into Apparel
Event: Launched Brave Bird Club Apparel
Description: We launched the Brave Bird Club print-on-demand (POD) apparel line. It was a hit, and I loved every moment of creating it.
2023 & 2024: Paying it Forward
Events: Contributions to ‘My Sisters’ House’ and partnering with "Knickers in a Twist" to donate knickers to vulnerable women
Description: These moments made all the hard work worthwhile, knowing this community has made a tangible difference.
July 2024: SOLD OUT!
Event: Proud to say we've sold out of Brave Bird Pants!!! Thank you so much. But a little sad to say I've made the decision not to restock.
Description: This was influenced by various factors, including a licensing case and manufacturing constraints.
The Future: Empowering Merchandise Success
Event: Brave Bird Club is evolving.
Description: I’ll keep offering products and apparel through the Brave Bird Club and will also support influencers and brands in launching their own merchandise. It’s a full-circle moment, turning my experience into results and dreams into reality.
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Running this small business has been an emotional rollercoaster. Your support has been my rock, and I am incredibly proud of the impact Brave Bird Pants have made.
Love you,
Sarah x
